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Using Social Networking and Blogging to Promote Your Business

This morning I had the pleasure to address the members of SCORE Chapter 24 of Morris County, NJ. Thanks again to Victor Fabry and Daniel Kaplan for inviting me to speak at their meeting.

I discussed how small businesses and individuals can use social networking, blogging and business websites to promote their products and services and expand the reach of its owners.

SCORE is known as the “Counselors to America’s Small Businesses” If you are a small business or are planning to launch one, I suggest looking up the local SCORE chapter in your locale.

Just this morning, Bloomberg TV had a report which highlighted the vast money machine that social network gaming such as Facebook's Farmville has. I can't say enough about the vast migration of advertising to social networking sites or seach engines such as Google (GOOG). This is a trend which is still in it's infancy.

For more information on SCORE I suggest looking at the chapter’s website or their page on the United Way of Greater Union County website.

At the time of this Blog entry Scott Rothbort, his family and or clients of LakeView Asset Management, LLC was long shares of MCD --- although positions can change at any time.

For more information on investing with LakeView Asset Management, LLC please visit the company's website

Posted By Scott Rothbort at November 18, 2009

Scott Rothbort

About Me :




Scott Rothbort has over 20 years of experience in the financial services industry. In 2002, Rothbort founded LakeView Asset Management, LLC, a registered investment advisor based in Millburn, N.J., which offers customized individually managed separate accounts, including proprietary long/short strategies to its high net worth clientele. He also is the founder and manager of the social networking educational website and a frequent contributor the where he also writes a weekly article as The Finance Professor

Immediately prior to that, Rothbort worked at Merrill Lynch for 10 years, where he was instrumental in building the global equity derivative business and managed the global equity swap business from its inception. Rothbort previously held international assignments in Tokyo, Hong Kong and London while working for Morgan Stanley and County NatWest Securities.

Rothbort holds an MBA in finance and international business from the Stern School of Business of New York University and a BS in economics and accounting from the Wharton School of Business of the University of Pennsylvania. He is a Term Professor of Finance and the Chief Market Strategist for the Stillman School of Business of Seton Hall University.

For more information about Scott Rothbort and LakeView Asset Management, LLC, visit the company's Web site at


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